Gas Tank

Making Fintech Feel Simple

Making Fintech Feel Simple

In the world of multi chain wallets and decentralized finance, controlling gas fees can be complex and frustrating. Gas Tank, a Ctrl feature, simplifies this by allowing users to pay the transaction fees across supported blockchains, using a single balance.

We partnered with the marketing team at Ctrl, to create a 3D video that brings their Gas Tank feature to life.

The goal was to translate this great differential into an experience that feels intuitive, playful, and unmistakably Ctrl.

From UI Design to 3D Storytelling

From UI Design to 3D Storytelling

The film transforms core UI elements from the Ctrl wallet into a unified world and a 3D environment. The components are treated as spatial objects that move, connect, and react to one another, extruding the brand's design language into a tactile and moving one.

By combining UI motion design with 3D animation, the video communicates Gas Tank's functionality through flow and pace, while simple geometry and bright, toned-down backgrounds complement CTRL's colorful, expressive color pallete.

UI Motion as a Tool for Clarity

UI Motion as a Tool for Clarity

The animation focuses on timing, transitions, and interaction to communicate value. The movement of each element is purposeful and snappy, allowing viewers to understand how Gas Tank works without being overwhelmed by detail.

This approach reflects the nature of the feature itself. Just as Gas Tank removes friction from the fintech experience, we aimed for the animation to be super clear to understand. The result is UI motion that feels both informative and expressive.

A Fintech Feature Designed as an Experience

A Fintech Feature Designed as an Experience

The final film presents Gas Tank not simply as a utility, but as part of Ctrl's integrated ecosystem.

We believe this is the kind of project that show cases well how fintech animation and product storytelling can work together to turn complex frameworks, into a bright, engaging and brand-driven experience.

Client

Direction

Depth of Field

Design

Afonso Amaro, Pedro Custódio, André Godinho

Animation

Afonso Amaro, Pedro Custódio, André Godinho

Post Production

Afonso Amaro, Pedro Custódio

Sound Design

José Pedro Rijo