Our Mission
We had the pleasure of collaborating with Vesper Finance to develop a 3D brand video that communicates clearly their mission and core values.
Our core idea was to express the very nature of the brand, using motion, color and form as primary narrative tools.
The usage of the VSP token gave a nudge to the platform video, uniting product and mission, making sure the brand and values were aligned and that the video felt sleek.
The film is built around a modern, vibrant blue and purple color palette, consistent with Vesper’s wider brand system. An infinite neutral background was chosen to contrast and compliment both colors and materials.
Glassy and translucent 3D materials were used to display certain qualities of the brand, elevating it. The colors, materials and brightness are constant and coherent across all shots, making sure the animation feels linked to the overview of Vesper's mission, while maintaining a fluid and confident tone.
Transitions were designed to be seamless and intentional, supporting an integrated visual flow and narrative. The modern, ritmic music adds pace and dimension to the piece, making it timeless.
Motion, color, and timing work together to connect each moment, while 2D titles with minimal animation were used to boost Vesper’s core values. After all, this is their mission video.
Using in the brands core values as the starting point, and working with elements of color, motion and sound, the video aims to be cohesive, fluid, and effortlessly paced.
The project forms part of an ongoing collaboration, supporting the natural, never-ending expansion of the brand's visual language.
Client
Direction
Depth of Field
Design
Afonso Amaro, Pedro Custódio
Animation
Afonso Amaro, Pedro Custódio
Post Production
Afonso Amaro, Pedro Custódio